Influencer marketing services, planned around your business goals.

What it includes

• Objective and audience definition
• Platform and format recommendations
• Creator tiers and budget allocation
• Key messages and brand-safety guidelines

When you need it

You are launching in a new market, testing influencer marketing for the first time, or previous campaigns produced views without clear business value.

How it works

A discovery call, a review of your product, competitors and existing content, then a written strategy we refine with your team.

What you receive

A campaign strategy document with recommended platforms, creator profiles, timeline, budget ranges and success measures.

What it includes

• Research across YouTube, Instagram and other relevant platforms
• Audience geography and interest checks, where data is available
• Review of content quality, consistency and past sponsorships
• Brand-safety screening

When you need it

Your team is spending too long searching, or you are unsure whether a creator’s audience actually matches your buyers.

How it works

We build a longlist, review each creator manually, and share a shortlist with the reasoning behind every recommendation. Nothing proceeds without your approval.

What you receive

An approved creator shortlist with profile notes, audience fit, estimated reach and indicative rates where available.

What it includes

• Personalised outreach to approved creators
• Rate and deliverable negotiation
• Usage rights, exclusivity and disclosure terms
• Timeline and approval agreements

When you need it

Creators are not replying, quotes vary widely, or your team is unsure what terms to agree.

How it works

Having worked as a creator, our founder understands what creators expect from a brand offer. We use that to reach fair agreements quickly.

What you receive

Confirmed creators with agreed deliverables, fees, rights and dates, summarised in one place.

What it includes

• Creator briefs and messaging guidance
• Script and concept reviews
• Draft video review and feedback rounds
• Publishing schedule and payment coordination

When you need it

You are working with several creators at once, or your team does not have time to manage briefs, revisions and deadlines.

How it works

We act as your single point of contact, managing creators day to day and bringing you in at agreed approval points.

What you receive

A managed campaign with regular status updates, approved content and confirmed publishing dates.

What it includes

• Integrated segments within longer videos
• Dedicated sponsored videos
• Short-form content and Reels
• Longer-term ambassador partnerships

When you need it

Your product needs demonstrating or explaining, which is common for software, AI and technology products.

How it works

We help shape the hook, structure and product moment so the integration feels natural to the audience and covers your key points accurately.

What you receive

Published creator content with agreed messaging, disclosures and call to action.

What it includes

• Creator selection for content production
• Concepts and scripts
• Multiple hooks and edits for testing
• Usage rights for agreed channels

When you need it

You need a steady supply of native-looking video for paid social or your own channels.

How it works

We brief creators on concepts built around your product, review drafts, and deliver final files ready for use.

What you receive

Edited video files with the agreed variations and documented usage rights.

What it includes

• Views, reach and engagement, where platforms report them
• Link clicks and conversions, where tracking is in place
• Content and creator comparisons
• Learnings and recommendations

When you need it

You need to justify spend internally or decide where to invest in the next campaign.

How it works

We agree tracking before launch (UTM links, discount codes or your analytics), then collect platform data and creator-shared insights after publishing.

What you receive

A campaign report with sources and reporting periods stated for every metric.